Facebook Pages
Facebook Pages expand the social graph by enabling brands, businesses, celebrities, and other entities to have a presence on Facebook.

As a developer, you now have new integration points, greater distribution through the expanded social graph, and a new opportunity to connect businesses and users in a relevant, compelling way. You can create all-new business-focused applications, or simply make the applications you’ve already built for users available for Facebook Pages. Through Facebook Pages, you have access to more users than ever before.

Social Ads
Facebook Social Ads reach more than 50 million people with advanced targeting, content integration, and flexible pricing. As a developer, you can take advantage of Social Ads to boost the speed of distribution for your application.

When you advertise your application using Social Ads we will add social context to your ad by showing users which of their friends have added your application. This enables you to purchase trusted recommendations of your application to ensure users understand which of their friends have installed your application.

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When looking into relationships between websites, there are three types of links.

One-way incoming links

Also known as ‘inbound link’ are links leading in to your site from other sites. Incoming links are the best types of link to get, from a marketing point of view, since they’re offering you something for nothing in the form of free traffic and a boost in the search engines! Sites with a large number of relevant, on-topic incoming links are sometimes referred to as hub sites.

One-way outgoing links

Also known as ‘outbound links’ are links on your own site which connect to other sites i.e. links that will lead your visitors away from your own site. From a marketing perspective, outgoing links may be considered the weakest type of link as you are effectively giving away your traffic. On the other hand, if your site is very useful, your visitors may well come back again - and they will appreciate your site even more for its willingness to point them to other relevant resources. Sites with a lot of on-topic outgoing links are sometimes referred to as authority sites.

Two-way reciprocal links

These are circular link relationships, i.e. your site links out to a 3rd party site, and that site links back to yours. The links might be homepage to homepage, linkpage to homepage or linkpage to linkpage, depending on the arrangement, but they’re essentially a link swap. Reciprocal links can be beneficial when you’re trying to market your site, especially if they are set up between complementary sites, but their value is dropping as the search engines tend to discount such "mutual admiration" relationships.

Use a keyword in your anchor text

When creating a link, make sure you use your keywords in your hyperlink. For example, I am running a competition on Crush Calculator, where you stand a chance to win an Apple iPod Touch. As you can see, I have included the exact words I want associated with my competition. This tactic will influence your rankings in search engines relative to the searching of these key words.

Link from relevant pages

When linking to a website, if the link containing page is relevant to the destination website, the ranking will be treated better than a link which points to an irrelevant website. It makes sense though and shows just how intelligent these search engines are!

Link to relevant pages on your site.

Having incoming to your website is great an all, but having links from external sites pointing to relevant pages on your site will increase your rankings. If the link text is "win an Apple iPod Touch " then you should make sure that the link goes to a page that has the competition. If the link text matches the content of the linked pages then it’s more likely that your website is really relevant to that term and it’s more likely that you’ll get high rankings for that search term. This is not the only benefit, this will also increase your users visiting pleasure.

It’s good if the link is from an authority site

Technorati gives websites authority ratings and having links coming from websites with high authorities will benefit your page rank. So having thousands of links from very low authority websites will not jump your page rank up a lot, rather take your time to get a link back from a website with a high authority.

The link must not have a nofollow attribute

The new attribute is called "nofollow" with rel="nofollow" being the format inserted within an anchor tag. When added to any link, it will serve as a flag that the link has not been explicitly approved by the site owner. This seems to be the next big thing circulating the Internet. You can read more here.

Search engine submitting is really important when it comes to increasing your traffic. Most of us have tried using software to submit to multiple search engines, but as I have found out, and most probably you too, these applications don’t work correctly, and just end up with added spam in your inbox. This being said, I have made a list below of some free submission websites, which take a few minutes to do, and they do work! Note that a couple of these are free submit websites, whereas the others are not as quick and simple. Start with the free submit ones, and enjoy some quick and simple search engine rankings..

Google & Netscape Search
Free Submit: http://www.google.com/addurl/

Yahoo! & Fast Search & Altavista
Free Submit: http://submit.search.yahoo.com/free/request/

MSN Live Search
Free Submit: http://search.msn.com/docs/submit.aspx

AOL Search
Submit: http://www.aol.com/netfind/

Gigablast
Free Submit: http://www.gigablast.com/addurl

Good luck, and look out for some extra traffic to your blog soon!