The other day I was surfing around the Internet looking at peoples blogs, just doing my daily 30mins of blog spotting, when I came across an interesting blog. This blog, which I can’t for the love of me remember the URL, spoke quickly on a very interesting topic, which I will talk about below. If the author comes across this, please drop me a line and I will add the link.

People who author blogs which fall under the categories of Internet, making money online, advertising online, and the likes are supported by Internet friendly users, by the I mean - people who have a fairly good understanding of the Internet. This said, you will usually find that this market of people do not click adverts, as they know how to easily spot adverts and stay away from them, to avoid the steriotypical popups, etc.

Creating a blog with a topic which is very much an offline hobby/topic and deals with non Internet savvy people often leads to a greater click through. Let me give you an example: I have seen many websites, which have navigational menus down the left have side of the website. The link would be in red, and the brief explanation under the link would be in black, let’s say the background of the website is white. Now, inbetween or at the botton of these adverts, you could use Google Adsense for Content, Type: Link Unit. Again, you would format these adverts with red links, black content and white background, basically formatting them so they look like an extension of the navigational bar. Back to the topic at hand, I’m sure you can see now how this would benefit an author who writes about a more offline topic. There would be more change of his readers clicking those adverts, than someone who is Internet Savvy.

A great example of this, was a dog breeding website I saw many moons ago. There website was all about dogs, and different dog breeds. Now, there are plenty of Internet savvy people who know a lot about dogs, but there are tons of non-savvy people who know a lot about dogs, more so than a website about search engine optimization, and their readers knowledge, in contrast. This dog breeding website placed its adverts very carefully on the website, and after emailing them, and being absolutely amazing at their click through ratios, it made lots of sense to me with regards to blogging to offline readers. (offline readers I mean people who aren’t always online).

It’s an interesting concept, and one which I would love to explore. I, personally have always wanted to create a website about tropical fish, having sections with information on installing tanks, sections on fish breeds, sections on breeding fish, and so on. I have not looked into the market at all, I wonder whether Google Adsense have many adverts in that category?

Well, there’s something to think about - does your more offline idea have adverts which are targeted to it?

Everyone who has a website, knows the important of advertising, whether it’s listing yourself in various search engines, or asking people to do a link exchange, advertising is key.

There is nothing that beats good free advertising is there? Absolutely not! There are lots of Banner Exchange services around offer ratio advertising, ie. each banner you show on your site, they will show yours on someone elses, etc. These work, but not very well in my opionin!

Blogvertise - What is Blogvertise?

Blogvertise is a free pixel advert placement system. Yes, free.. you don’t pay for the pixels. Blogvertise will offer you 4 blocks for free to place any image of your choice. The signup process is dead easy, and you have the ability to manage your account afterwards.

Blogvertise also comes with a blog, which gives you the ability to read about what is going on, and what the authors plan on doing with things.

Head on over and take a look, it’s free advertising and an excellent way to get some extra traffic to your website!

Alright, so I have talked about Search Engine Optimization, the importance of content, and various other bits and pieces, but I have not talked about advertising and making money, which I guess is what everyone actually wants to read about!

I feel that it is extremely important to tackle this next topic, before moving in and just going ahead with throwing adverts all over your website, so read carefully. If you can get this into your head, before you begin, I can guarantee greater success with your venture to earn online.

Who do I advertise with? It is important to decide which affiliate companies to use before you go ahead with things. There are hundreds of different advertising programs, with a myriad of ways to make money. From impression (a single appearance of an advert on your site) payment programs, to click payment programs, which breaks into two categories: paid per click, and paid per action.

Some advertisers I have used during my experiences are: Google, Azoogol, AdBrite, Kontera, Amazon, Agloco and a few others. Each of these advertisers offer a different way of earning money through them. Let’s take a look how.

Please note: I am going to give just a brief summary of each one, and will then do individual posts about each one.

Google
Google offers a system called adsense. Adsense is an easy to setup system, which always you to display adverts on your website. Once you have an account with Google, and have been approved to use their system, you are entitled to start working with the Adsense control panel. In this control panel, you can choose the advert dimensions and colours, allowing you to match the adverts to your website. One of the most beautiful features of Adsense is that the adverts show content based on the content of your website, so if your website is about fishing, for example, Google will try and display adverts to do with fishing, I’m sure you can figure out why that is so wonderful!

Azoogol
AzoogleAds is a performance-based online advertising network. What this means is that each time a reader clicks an advert, and performs an action, you will receive revenue. Azoogle allows you to look through all of their adverts, and you can choose which ones you would like to display on your website. Furthermore, when searching through the adverts, they will tell you what action your reader needs to perform after clicking on the advert, and what revenue you will generate through this action. Take a look.

AdBrite
AdBrite offers a wonderful range of advertising programs: Text & Banner Ads, Interstitial Ads (full page, interactive adverts ) and Inline Ads (adverts appearing between text on your site). Another amazing new feature they have added, is the ability to include an advert over your pictures! For more information on these various advertising programs, click here.

Kontera
Kontera is a wonderful system, which searches through your website, reading the content, and looking for various words or phrases to link adverts too. If you look around my website, you will see the occasional word, which has a double gray underline, if you hover your mouse over these links, you will see exactly how there system works. Each click of these adverts generates you revenue. Kontera will learn your content, and decide which words are most appropriate to link, so once again, if your website is about fishing, it will look for common fishing terms, and create links on those! Sign up here.

Amazon
Amazon offers a wonderful service, allowing you to showcase Amazon products on your website. They give you the ability to create an account, choose products of your choice, change the colours of the adverts, and choose the type of advert you want. Each time a reader clicks an advert and purchases a product, you will receive revenue for this. This is truly one of the best advertising programs available! Books about earning money online! There is a live version below:

Agloco
Advertisers, search providers, and online retailers are paying billions to reach you while you surf. How much of that money are you getting? Agloco is a ‘pay for surfing’, program, where you get a chance to earn money through surfing the Internet. This is not really what we want, what we want is to use their service, which allows you to build your own network, by referring people to Agloco, and having them appear in your network, and therefore earning a percentage of what they earn. If you can build your network nicely, you could land up with a nice monthly revenue! Take a look now.

Right, those are the advertisers for today, hopefully you will be able to make something out of this information, click the links, hop on over, and get a better understanding of what these services have to offer. I will be returning to each of these services individually, but I just wanted to give you an idea of what is in stall for you over the next couple weeks. Note: I cannot stress how important it is to read the terms and conditions attached to each of these services. Some of them state that you may not use another advertising system if you are using theirs - it is crucial that you double check this!

Decide carefully, which systems you think will work best on your website. The money will come if you choose correctly.

Welcome to Webtrepreneur.co.za

Making money online has become extremely popular around the world. By this I am not referring to these scams where you pay for a service, which you can then offer, I am referring to making money via your website or webblog.

There are already a number of websites on the Internet already, which offer advice on making money online, but with all my years of experience as a web programmer and entrepreneur, I still find it hard to follow exactly what all these websites are trying to explain. I have also found that the websites are far into their lives, and the basics have been and gone.

Webtrepreneur will provide simple information regarding making money with your website or blog, from the beginning!

I will be updating this website at least once a day with interesting links, great content, and useful ways to make money online.

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